Marketing & Sales Engine

Marketing as a Service

From Omnitel together with Digital360, we have developed Digital Marketing & Sales Engine.

Digital Marketing & Sales Engine is a subscription service that allows us to manage all the online marketing and lead generation activities of our clients in an end-to-end logic.

An innovative approach that integrates our marketing expertise, our specialization in the B2B technology sector, our publishing assets and our professional use of CRM and automation technology platforms. (HubSpot)which allows us to offer services in subscription mode to take care of highly specialized marketing and sales activities on an ongoing basis.

Find out if Engine is for you

Integral marketing service under subscription specialized in ICT companies.

3 different models fully adaptable to the needs of your brand. All Engine subscription types are focused on lead generation for technology companies.

Engine subscription types

To whom it is addressed

We target all digital innovation providers (technology companies) to support them in generating business opportunities.

Technology consulting firms:

Companies specialized in providing advisory and consulting services in the field of technology.

ICT Integrators (Information and Communication Technologies)

Companies that integrate different technologies and IT systems to create complete solutions.

IT Resellers

Companies that buy IT products from manufacturers or wholesalers and then resell them to end users, offering additional services.

Manufacturers

Companies that produce and manufacture hardware or software

Developers

Professionals or companies dedicated to creating software, whether applications, programs, or complete systems.

ISVs (Independent Software Vendors)

Companies that develop and market software independently, offering specialized solutions.

Benefits

Strategy and analysis

Definition of the communication strategy, buyer persona analysis, drafting of the editorial plan, keyword research and search intent analysis.

SEO Analysis

To improve the visibility and performance of a website in search engines.

Content Marketing

Interlocution with spokespersons, writing and publication of the planned content on the client's website or in the own publications of Digital360 Iberia's constantly growing network. constantly growing network of Digital360 Iberia.

Community Building

Once storytelling and content marketing have been implemented, you should aim to create your own community, surprising potential customers with valuable content to advance their decision-making process.

Technology and processes

Licenses, activities and training related to the development and adoption of the technological platform to support the Project for content publication, database management and process automation.

Service model

We are revolutionizing the operating logic of this market, through an innovative methodological approach - strongly based on the development of content and the adoption of innovative technological platforms. (MarTech and SalesTech) - developed through years of experience and experimentation.

Dedicated equipment

  • Account Manager
  • Digital Strategist
  • Project Manager
  • Editor-in-Chief
  • Specialized journalists
  • SEO Specialist
  • Content Specialist
  • Marketing Automation Specialist:
  • Digital Marketing Specialist
  • Graphic Designer

What is included

SEO

SEO Consulting

blog

Blog / post

blog pillars

Blog pillars

articles

Articles

Network

case of success

Case Study

Network

whitepappers

Whitepapers

diffusion

Broadcast

Customer RRSS

diffusion

Broadcast

Network

diffusion

HubSpot License

1 year

diffusion

Dedicated team

Meet the Digital Marketing & Sales Engine team.

Luis Santamaría Omnitel

Luis Santamaria

Sales Director

David Lopez Omnitel

David Lopez

Marketing Director

José Manuel Vivar Omnitel

Davide Marasco

Sales & Marketing Digital Transformation

Ester Martín Omnitel

Roberto Vidal

Senior Digital Marketing

Lorenzo Marin Omnitel

Sara Capone

Project Manager

Guillermo García Omnitel

Sara Lambiase

Account Manager

Luara Rojas Omnitel

Jorge Trave

SEO & Marketing Automation Specialist

Susana Nunes Omnitel

Patricia Gonzalez

Project Manager

Jorge Matilla Omnitel

Jorge Jimenez

SEM & SEO

The network

Digital 360 Iberia

Computing Spain

is a media that provides a different and innovative vision of the ICT sector, with the aim of informing with the utmost rigor and objectivity.

Channel Partner

with 25 years of history, is the reference publication on everything related to the ICT channel.

Ticpymes

is a publication focused on SMEs, startups and freelancers with the objective of creating valuable content so that they can be competitive.

Networks & Telecom

the leading magazine for CEOs, CFOs and corporate IT managers: experts in networking and telecommunications

Data Center Market

is a publication that has been reporting for more than 10 years on everything related to the data center, the heart of business, from a 360º perspective.

ByTIC Media

is dedicated to informing and creating a community of professionals for the promotion of technology and innovation in public administrations in Spain.

TendersTool

aims to publicize the main awards, tenders, centralized purchases and previous announcements in the technology sector (ICT), called by the Public Administration.

Technology.

HubSpot, at the center of all your activities

Because Hubspot can be powered by any CRM, marketers will be able to keep data at the center of their activities.

Contents

Generating homogeneous content without relying on the intervention of a web developer implies the ability to autonomously create and maintain coherent and consistent digital materials, without the need for specialized knowledge in programming or web design.

Data

The use of data for the purpose of audience segmentation and targeting involves a strategic approach that capitalizes on the wealth of information available. This process involves not only the collection of relevant data, but also the ability to analyze it accurately and effectively to identify patterns, preferences and behaviors.

Nurturing

Leveraging automation for lead nurturing involves the strategic integration of automated tools and processes with the goal of developing strong and meaningful relationships with prospects throughout their journey in the sales funnel. This approach goes beyond simply collecting data; it is about employing technologies that enable personalized and relevant interaction with each contact, adapting to their specific needs and behaviors.

Communication

Maintaining constant communication through various platforms, such as email, live chat and other channels, implies the ability to establish a fluid and continuous connection with individuals or groups. This multifaceted strategy allows you to adapt to the preferences and needs of users, ensuring effective and timely interaction through the flexibility provided by different means of communication.

Optimization

Optimizing the profitability of marketing efforts involves a strategic approach aimed at maximizing the results obtained from the investments made in promotional activities. This process ranges from identifying the most effective channels to continuously improving the tactics used, with the objective of increasing efficiency and generating a more solid return on investment.

For more information contact us